My Cart

Close

The Making

He who works with his hands is a laborer.
He who works with his hands and his head is a craftsman.
He who works with his hands and his head and his heart is an artist.
― Francis of Assisi
_____

SHIRT PASSION
We make shirts because we are passionate about them: we wear them and cherish them. That's why we have developed a "No-gape" buttoning system, which has given extra movement to the bust area with our horizontal buttonholes. We have studied the right "slimming" proportions. We have developed interchangeable contrasts and added a hidden microfiber cloth to clean your sunnies and shine up your smart-phone. 
_____

ITALIAN TEXTILES
Celina visits the textile mills to select unique fabrics and prints that are created in century old mills, where the skilled hands of master craftsmen transform the precious fiber into cottons or silks to be worn and enjoyed. 
_____

100% MADE IN ITALY
All of our shirts & accessories are made in Italy by artisan factories complying with the world’s most stringent social and environmental laws. This way you know exactly where your garments come from and can be proud of your purchase, the quality and the ethics with which it was made.  
_____

CLEAN ENVIRONMENT
We work with professional multi-generational artisan factories who care for quality, for a friendly environment and for a clean workspace -With no nasty little creatures running over your shirts! 
_____
 

LUNCH TIME
Between 12,30 and 2,30pm it's lunch time. People go home for lunch in their antique little town in the Apulia Region, in the South of Italy.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
_____
 
BUTTONS
Most of our shirts have mother of pearl buttons. They all come from the valley of buttons, between Bergamo and Brescia, in the North of Italy. The last button of our shirts has the Italian flag (it mentions, but does not scream, that you are wearing a Signora shirt).
_____
.
QUALITY CONTROL
This is the last step before ironing and packaging. All the details are checked so you can enjoy your beautiful shirt.  ........ .............. .......................  .......................  ............
_____

PAUSA CAFFE'
Italians love their caffè espresso and their cappuccino. All towns have small cafè (bars) where, during work, people drop in for a quick coffee and brioche (croissant).
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
.
_____
.
IRONING
Before packing all the shirts are ironed  with a steam station. ............... ..... .... ... ........ ..... .... ........ ..... .... ........ ..... .... ........ ..... .... ........ ...
_____
.
LABELS
Our shirts are sealed with our lovely swing tag. ... ... ... ... ... ... ... ... ... .... ... ... ... ..... ... ... ... .... ... ... ... ... ... ... ... ... ..... ... ... ... ..... ... ... ... ..... ... ... ... ..... ... ... ... ..

Hello You!

Join our mailing list